Client
The Downtown Camas Association
The Challenge
For 18 years, the Camas Car Show was more than a display of great cars — it was a way to connect community. DG3’s task was to capture that promise and build it into a flexible brand system that could last for years to come.
The Solution
We developed the theme “Old cars. New friends.” with an iconic vintage wheel as the centerpiece. This visual anchor unified all event essentials — information, sponsor logos, and the tradition of showcasing the previous year’s winner — into a cohesive system.
What We Did
Event values & purpose
Event logo/icon & design system
Posters, badges, banners, & other elements
The Impact
A stand-out event with a memorable, iconic solution. The reinvisioned brand system built recognition, strengthened reputation, and delivered results: sponsorships increased by 20%, ensuring momentum and sustainability for future events.